‘Connective news’ vital during cyclones
Cyclone Pam Cyclone Pam, a category 5 storm, made landfall on the most populated island of Efate, Vanuatu in 2015. Picture: www.caritas.org By BEN BILUA Australian Broadcasting Corporation’s Pacific Disaster Preparedness Broadcast Unit head, Aaron Kearney, says best news story must be remarkable but relatable. Speaking to journalists across the Pacific via zoom workshop prior to Pacific Islands Climate Outlook Forum last month, Kearney explained that remarkable but relatable was a simple phrase that summarised the concept of 'connective news’. “News must bring events to life, get us emotionally involved, create characters and make us care about them and also…
View More